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Demographics
Primary Trade Area
Est. Population (2010) 49,424
Est. 2015 Population 56,194
Est. Households (2010) 17,763
Avg. Household Income $98,677
Median Age 35.9
College Education 40.3%
Daytime Population 46,391

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Willits Town Center is truly a 24-hour community with a town square, parks, shopping, working, living, and recreation, all within walking distance in a setting reminiscent of a traditional western town.

Locations have been established for a Whole Foods Market, a performing arts center, a government office building, a hotel, and a transit facility "Park and Ride" lot adjacent to Highway 82.

Willits Town Center is the only new, forward thinking, sustainable mixed-use transit-oriented community in the Roaring Fork Valley.